New Zealand will host a State of Origin match for the first time, with Game Two of the 2027 series confirmed for Auckland’s Eden Park on 16 June.
The Government says the historic rugby league fixture is expected to generate an estimated $17.4 million economic boost and bring more than 10,000 Australian visitors to New Zealand.
Tourism and Hospitality Minister Louise Upston described securing the matchstate as a major opportunity for the country’s tourism and events sectors.
“Securing one of the fiercest rivalries in world sport presents a significant opportunity to welcome international visitors, boost tourism and demonstrate Kiwi hospitality on a global stage,” Upston said.
She said the fixture would also give New Zealand rugby league supporters a rare opportunity to see the Queensland Maroons and New South Wales Blues rivalry in person.
“We’re excited to welcome Blues and Maroons fans from across Australia and give local league supporters the chance to witness this iconic rivalry firsthand,” she said.
The 2027 match is being supported by the Government’s Major Events Fund and Auckland Council Events through Tātaki Auckland Unlimited. Fans can pre-register for tickets ahead of their release in November.
The Government pointed to the performance of other Major Events Fund-backed events as evidence of the potential economic benefits.
The NRL All Stars event in Hamilton in February attracted more than 18,000 spectators and more than 10,680 domestic and international visitors, who generated over 7,000 visitor nights.
Upston also highlighted the 2026 New Zealand Open and the inaugural Supercars Double Header in Taupō and Christchurch. About 3,000 international visitors travelled to New Zealand for the Supercars racing, according to the Government.
“Events like State of Origin, Supercars and the New Zealand Open strengthen New Zealand’s reputation as a world-class events destination while delivering real benefits for local businesses, communities and the wider economy,” Upston said.
